On September 6, 2024, the boutique sales agency FiGa Films announced it had acquired the worldwide sales rights to the Guatemalan drama “Nosotros,” directed by Joaquín Ruano. The film is set to premiere at the 51st Toronto International Film Festival (TIFF) on September 10, 2024.
Key Facts
The Guatemalan drama “Nosotros” has secured worldwide sales representation from FiGa Films [1]. Directed and written by newcomer Joaquín Ruano, the film will have its world premiere at the 51st Toronto International Film Festival (TIFF). TIFF is scheduled to run from September 10 to September 20, 2024. The film’s title, “Nosotros,” translates to “Us” in English [2]. The deal was negotiated by Sandro Fiorin, CEO of FiGa Films, and producers Pamela Guinea and Ruano.
What Happened
FiGa Films has acquired the worldwide sales rights for the Guatemalan drama “Nosotros” ahead of its premiere at the 51st Toronto International Film Festival. The festival, known for showcasing emerging talent, will feature “Nosotros” in its Discovery sidebar. This acquisition marks a significant step for director Joaquín Ruano’s debut feature.
The film’s themes explore social inequalities and prejudice within a conservative Guatemalan society. The narrative centers on a forbidden connection that challenges societal norms, featuring performances by Lola Vásquez, Jozef Coxaj, and Mayra Salvador. The deal was finalized with producers Pamela Guinea and Joaquín Ruano, through their respective companies Cine Concepción and Cine Murciélago.
What They Said
Director Joaquín Ruano stated, “As this is my debut feature, it was essential to partner with a sales team that can guide the film through industry terrains I haven’t traveled before.” He added, “I see the FiGa team as close collaborators across every stage of this process and I deeply value their proven track record championing Central American filmmakers I admire.” Sandro Fiorin, CEO of FiGa Films, commented on the long-standing relationship with producer Pamela Guinea, stating, “My partnership with producer Pamela Guinea goes back more than 20 years to when we first met at San Sebastián.
Having collaborated on four films since then, working together on ‘Nosotros’ feels like a true family affair built on a rare level of industry trust and chemistry.” Fiorin also noted FiGa Films’ long-term interest in the project: “We have actually been tracking this project since its early development at BrLab in 2016, and always knew it belonged on the FiGa slate.”
Producer Pamela Guinea expressed her confidence in FiGa Films, saying, “They bring a unique perspective and a genuine commitment to the cinema of our region, and I know that the international journey beginning for ‘Nosotros’ is in good hands.”
Background
“Nosotros” is a Guatemala-Mexico co-production crafted by director Joaquín Ruano, who also penned the screenplay. Ruano is recognized as a rising talent from Central America, a region increasingly noted for its cinematic output at international festivals. The film is produced by Pamela Guinea, known for her work on “Gasolina” and “Our Mothers,” and Ruano himself, through their companies Cine Concepción and Cine Murciélago, respectively.
The narrative unfolds in a conservative Guatemalan society marked by significant social disparities. It follows Romero, a private security guard who leaves his family in the highlands to seek work in the capital city. His life takes an unexpected turn when he forms a bond with Nubia, a transgender woman. Their relationship develops amidst a culture of surveillance and machismo, offering a sanctuary of safety and intimacy, but this fragile peace is threatened by the suspicion of Romero’s colleagues. The cast includes Lola Vásquez, Jozef Coxaj, and Mayra Salvador.
What’s Next
Following its world premiere at the 51st Toronto International Film Festival on September 10, 2024, “Nosotros” will be presented to international buyers by FiGa Films. The acquisition by FiGa Films suggests a strategic plan for international distribution and promotion. The film’s participation in TIFF’s Discovery sidebar indicates its potential for critical acclaim and audience engagement within the festival circuit.
FiGa Films, with its extensive library of over 80 films predominantly from Latin America, is expected to leverage its established network to secure distribution deals for “Nosotros” in various territories. The film’s exploration of social issues and intimate human connection positions it for potential impact in arthouse cinema markets globally.
Frequently Asked Questions
What is the meaning of “Nosotros”?
“Nosotros” is a Spanish pronoun that means “we” or “us.” It is used to refer to a group that includes the speaker and at least one other person [2].
Who directed “Nosotros”?
The Guatemalan drama “Nosotros” was written and directed by Joaquín Ruano, marking his debut feature film [1].
Where will “Nosotros” premiere?
“Nosotros” will have its world premiere at the 51st Toronto International Film Festival (TIFF) on September 10, 2024. It will be featured in TIFF’s Discovery sidebar [1].
Who is handling worldwide sales for “Nosotros”?
The boutique sales agency FiGa Films has acquired the worldwide sales rights to “Nosotros.” The company is known for its focus on films from Latin America [1].
