Health

Where Was the linzess Commercial Filmed?

By

Sakshi Grover

Linzess is a prescription medication used to treat irritable bowel syndrome with constipation (IBS-C) and chronic idiopathic constipation (CIC). The active ingredient in Linzess is linaclotide, which works by increasing the secretion of fluid in the intestines, helping to accelerate bowel movements and alleviate constipation.

It is designed to relieve symptoms such as abdominal pain, bloating, and infrequent bowel movements, but should only be taken under the guidance of a healthcare provider.

Where Was the linzess Commercial Filmed?

A linzess commercial was filmed at the picturesque High Rock Park in Saratoga Springs, capturing the area’s natural beauty and serene atmosphere. Known for its lush greenery, towering trees, and the historic High Rock Spring, the park provided a perfect backdrop for the production.

The combination of the park’s peaceful setting and iconic landmarks made it an ideal location for showcasing both the product and the charm of Saratoga Springs. The shoot utilized various scenic spots within the park, ensuring the commercial had a captivating, nature-filled aesthetic that resonated with viewers.

SARATOGA SPRINGS — A film crew spent Friday morning at High Rock Park in Saratoga Springs shooting a public service announcement (PSA) for the state Health Department. The PSA is part of an annual campaign aimed at educating New Yorkers about the importance of getting a flu shot.

Where Was the linzess Commercial Filmed?

Filmed in the scenic surroundings of the park, the ad emphasizes public health awareness ahead of flu season.

The announcement is scheduled to air in October, reminding residents to protect themselves and their communities by receiving the flu vaccine.

“We have done this for several years,” a spokesperson said. “We shoot these spots at various locations. This year, it’s High Rock Park and the Saratoga Springs City Center. These commercials will be broadcast across the state.”

The advertisements emphasize the importance of getting a flu shot annually, not only for personal protection but also to safeguard others, including vulnerable populations such as elderly individuals and infants.

Allergan’s ‘Yes Linzess’ Campaign Celebrates Bathroom Wins

Allergan and Ironwood are venturing into uncharted territory for gastrointestinal commercials by focusing on the bathroom. Their latest TV ad for Linzess, which began airing last week, shows two different individuals sitting on the toilet—viewers see only their upper halves—looking around with anticipation. They then emerge with smiles and a triumphant fist pump, accompanied by the voice-over message, “Say Yes to Linzess.”

Where Was the linzess Commercial Filmed?

This campaign marks the debut of Linzess’ new agency, Y&R New York, taking over from the previous “Wearing on You” campaign, which depicted people feeling overwhelmed by over-the-counter treatments. The new “Yes Linzess” concept was tested with patients and focus groups to ensure it would have a strong impact.

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