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How Can You Completely Leverage The TikTok Creators Economy

By

Aarya

ByteDance, a Chinese company, owns the short-form video hosting service TikTok, which is called Douyin in China. It has a wide range of short user videos from 15 seconds to 10 minutes long, including pranks, stunts, tricks, jokes, dance, and entertainment.

Douyin was first released in September 2016 in China. TikTok is the international version of Douyin.

When Was TikTok Released

TikTok was released in 2017 for iOS and Android outside of mainland China, but it wasn’t available everywhere until 2 August 2018, when it merged with another Chinese social media service called Musical.ly.

TikTok and Douyin have user interfaces that are almost the same, but they can’t see each other’s content. The servers for each app are located in the market where that app is sold.

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The two products are alike, but they don’t have the same features. Douyin has a search feature that lets you look for more videos of people based on their faces. You can also buy things, book hotels, and write geo-tagged reviews.

Since TikTok and Douyin came out in 2016, they have quickly become popular in almost every part of the world. In October 2020, TikTok had more than 2 billion mobile downloads all over the world.

What Is The Job Of A TikTok Content Creator

Make Tik Tok and is a social media moderator. Make short videos that are perfect for Tik Tok. Culture and trends should be all you do. Everything is a meme. Keep a close eye on social channels. Use Onewheel energy to connect with fans and brands.

They Every day, make a Tik Tok. Ideate, shoot, edit, add a caption, and post. Always look for ways that Onewheel can use culture and trends. Plan how Tik Tok can be used to boost ongoing marketing campaigns and efforts. Keep an eye on feeds and comments on all social platforms.

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Respond to comments on all social channels and interact with them using the Onewheel voice and personality.
Engage with key influencers, brands with similar goals, and active, influential community members. Collect user-generated content from different platforms and work with the social team to spread it.

How Much TikTok Creator Makes

It’s not always easy to figure out how much money TikTokers make. A lot of how much they make depends on where they live and where their fans live.

TikTok doesn’t pay its creators through ads like YouTube does. Still, people who make content and have at least 100,000 followers can get $200 to $1,000 a month. Creators with 1 million or more followers can make between $1,000 and $5,000 or more per month. But most people who have less than 1 million followers don’t make any money at all.

How To Make Money With TikTok

Here are a few ways that some of your favourite creators make money on the platform.

Live Streaming

Going on live broadcasts is the best way to make money on TikTok. When popular creators on TikTok go live, their fans can give them “coins” as a gift. If you have a Tik Tok account, you can buy coins by going to your profile. It costs $1.39 to buy a hundred coins.

Then, when one of your favourite TikTok creators goes live, you can send them coins as a thank you for the content they share. It’s a bit like an online currency. A user can buy anywhere between 100 and 10,000 coins. Once a creator has gotten a certain number of coins, they can use PayPal to turn these coins into real money.

Brand deals and marketing based on influencers

Many brands will reach out to TikTok creators who are popular on the app and ask them to work with them on influencer promotions. Brands are always on the lookout for people who have a lot of followers. For a successful brand partnership, a top TikToker could make between $50,000 and $100,000 per post.

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But for a TikToker to get to this level of success, it’s important that the content they make has something to do with the brand. For example, popular TikToker Charli D’Amelio talked a lot on her account about how much she loved Dunkin’ Donuts iced coffee, and she would often dance while holding a Dunkin’ Donuts cup. She soon started working with Dunkin’ Donuts as a brand ambassador, and in her honour, a drink called “The Charli” was made.

Creator Program for TikTok

A programme called the TikTok Creator Program is another way for brands to reach out to creators. This programme is only for people who have more than 100,000 followers, and TikTok will only invite you if you have that many followers. You can make deals with brands outside of this programme, but this is a great way for brands to figure out if they really want to work with you.

Events Payment

A lot of brands put on events to promote new products or just to get their name out there. This is a great way to get a lot of attention, especially if influencers attend, post about, or otherwise represent the event.

Some TikTokers even set up their own meet and greets so that their followers can get to know them. Charli D’Amelio held a meet and greet at which her fans had to pay $100 to get a chance to meet her.

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She gave all of the money to charity, but this was a great way for her to build her personal brand and get more followers.

Selling Merch

TikTokers can also make money by selling stuff, which is called “merch.” TikTokers followed the lead of popular YouTubers like David Dobrik and sold merchandise with his brand on it. TikTokers sell things by putting a link to their store in their profile and on all of their social media accounts.

Addison “Rae” Easterling, a well-known creator, worked with the company Fanjoy, which has worked with other social media creators. On her website, she sells things like hoodies, sweaters, shirts, joggers, and phone cases that cost between $10 and $50.