What Challenges Did Pepsi Face During the Construction and Promotion of the Simpsons House Sweepstakes?



In this era of marketing and promotional stunts, there are some properties that have caught the attention of the media quite like Pepsi’s recreation of the iconic Simpson family home. The house has become a subject of speculation all over the internet as people are engaged in spreading rumors on various social media platforms.

This house was constructed by Pepsi Fox and a famous building company in real-time replica in 1997. Whereas, this house is not just similar to the house of lead characters in America’s favorite animated family show but also a grand prize in a sweepstakes sponsored by Pepsi in collaboration with the creators of “The Simpsons” television show.

Let’s explore the intriguing saga of the replica Simpsons house, a testament to the power of pop culture, corporate ambition, and the unexpected twists that can accompany even the most whimsical of ventures without wasting much time and effort. If you want to know detailed information then read this article completely to the end on our platform.


Genre Animated sitcom, Satire
Created by Matt Groening
Based on The Simpsons shorts by Matt Groening
Developed by James L. Brooks, Matt Groening, Sam Simon
Voices of Dan Castellaneta, Julie Kavner, Nancy Cartwright, Yeardley Smith, Harry Shearer, Hank Azaria (Complete list)
Theme music composer Danny Elfman
Opening theme “The Simpsons Theme”
Ending theme “The Simpsons Theme”
Composers Richard Gibbs (1989–1990), Alf Clausen (1990–2017), Bleeding Fingers Music (2017–present)
Country of origin United States
Original language English
No. of seasons 35
No. of episodes 765 (list of episodes)
Executive producers List
Producers Bonita Pietila, Richard Raynis, Richard Sakai, Denise Sirkot
Editors Don Barrozo, Michael Bridge
Running time 21–24 minutes
Production companies Gracie Films, 20th Television (seasons 1–32), 20th Television Animation (season 33–present)
Original release December 17, 1989 – present
Network Fox

What Do You Understand by Simpson’s House?

The Simpsons’ house is the residence of the Simpson family from a captivating American animated sitcom, The Simpsons. The show was created by Matt Groening for the Fox Broadcasting Company and developed by Groening, James L. Brooks, and Sam Simon. The Simpson family consists of Homer, Marge, Bart, Lisa, and Maggie.

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In the show, the house of the Simpsons is 742 Evergreen Terrace and is occupied by Homer and Marge Simpson. they both are a married couple, who are blessed with three children: Bart, Lisa, and Maggie. There is  Ned Flanders’ house on the left side of the house.

The strange story of the replica Simpsons house Pepsi built

On the contrary, there are numerous owners in different episodes including Mr. and Mrs. Winfield, Ruth and Laura Powers, Sideshow Bob, and the extended Flanders family to the right side of the house. Before proceeding further, take a look at, whether George Lucas is really coming back to Star Wars or not. Find out here!

When Was the Real-life Replica of 742 Evergreen Terrace Constructed?

Pepsi Fox and a renowned building company constructed a real-life replica of 742 Evergreen Terrace, known as Simpsons House in 1997. Kaufman and Broad homebuilders have built the house and it cost around $120,000 to build without including land.

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However, the struggles behind building the house were real. While making the blueprints, the builders had to watch all the hundred episodes of The Simpsons. They could not find the exact location of each room, kitchen, and washrooms so that’s why they had watched all the episodes numerous times.

They had studied all the minor details with keen eyes especially since it took so long time to figure out how the house was decorated internally. However, the house includes Bart’s infamous treehouse in the garden, as well as four bedrooms, two bathrooms, and the signature bay windows and driveway. Explore, whether Christopher Walken is truly a lion tamer or not. 

Why Couldn’t Barbara Howard, the Raffle Winner, Receive the House?

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The strange story of the replica Simpsons house Pepsi built

Unfortunately, Barbara Howard, the raffle winner, couldn’t claim the house due to residing in Kentucky, far from the property. Instead, she opted for the $75,000 cash prize. As a result, the house remained unoccupied. Its vibrant interior décor was completely stripped away, replaced with a neutral sand color resembling neighboring homes.

Later on, the house was remodeled. In 2001, that more conventional and modern version of this Simpson’s home was purchased by new owners. Therefore, it is an irrefutable fact that The Simpsons House has made history forever and grabbed the attention of the masses worldwide. Do not miss out on reading, 30 unbelievably mind-blowing facts about Zendaya!

How Many People Visited the House Before the Competition Concluded?

More than 30,000 people toured the house to admire its architectural beauty before the competition ended. Subsequently, Barbara Howard clinched victory among fifteen million hopefuls vying for the house. Cast your eyes on, Denzel Washington rejects a role in the Fast and Furious movies.


To wrap up all the viewpoints, the replica Simpsons house represents the boundless creativity and occasional folly of promotional endeavors. It was constructed by Pepsi Fox and a building company. They faced real struggles in figuring out the structure of the house as well as decorating material used internally.

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